Who We Are

We're a sales lead generation company that helps organizations like yours attract attention that builds awareness and generate new business. Most agencies deliver market awareness. We deliver demand. We get the word out for companies who want to generate qualified sales leads. Wouldn't you like attention-getting solutions that make a bottom-line difference?

One of the nation's largest virtual agencies, Attention was founded by Daryl Toor in 1999. Our national network enables top talent to operate from independent locations throughout the U.S., giving clients full coverage and expertise without the costs associated with owned offices. Currently with locations in Atlanta, Las Vegas, Providence and and New York, we are a group of talented senior public relations, investment relations and marketing communication professionals. With a combined experience of more than 225 years among us, our team - consisting of the best designers, writers, web developers, search engine optimization, e-mail marketing, direct mail and brand development specialists -integrate all of your marketing communications into a unified marketing program. Our key strengths lie in understanding products/services and translating features into competitive advantages and benefits. By doing this, we can educate your audiences and win loyalty among discriminating clients.

Clients & Industries

Our clients are established corporations as well as start-up companies. We represent clients in industries of all kinds including Automotive, Banking/Finance, Commercial Real Estate, Computer, Consumer Electronics, Entertainment, Financial, Healthcare, Hospitality/Tourism, Manufacturing. Software, Telecom and Transportation. Among them have been and are some of the most recognizable names in the business including Carnival Cruise Lines, Ericsson, Motorola, Rent.com, an eBay company, Blimpie, Avalara, Aegis Communications Group, Patriot Scientific, Wolff System Technology, YMCA, Giant International, Web MD, and many others.

Management

A former CBS journalist, Daryl Toor, APR, is both CEO & Chief Awareness Officer of Attention and MercuryMessages™, a strategic e-mail marketing service consultancy and distribution provider. He is the author of "Get The Word Out! — Marketing to Attract New Business", and is a recognized expert on marketing, public relations,Investor relations, e-mail marketing, search engine optimization and sales lead management.

A frequent contributor to ABC News, CNN Headline News, Forbes, Fox News, NBC News, The Atlanta Journal Constitution, The Los Angeles Times, The New York Times, The Wall Street Journal, Newsweek, People, Rolling Stone, TIME, USA Today, and Wired magazine, Toor brings more than 20 years of experience to help companies get the word out.

As Sony/Ericsson's marketing director, Toor increased market share 28% and created the global telecommunication giant's first e-commerce initiative on the Web. While directing healthcare marketing for Trion — the leader in healthcare, industrial and residential indoor air quality technology applications — Toor designed revenue generating marketing programs for Honeywell, Sunbeam, Kenmore and Oreck.

As vice president of public relations for one of Atlanta's largest agencies he was responsible for building its $1.2 million PR division. Toor was also the principal spokespeople for Atlanta leading up to both SuperBowl XXVIII and the 1996 Olympic Games and co-founded the Southern International Press Center. A recipient of an Emmy as well as both PRSA Silver and Bronze Anvil Awards, IABC Golden Quill communication awards, his work was nationally recognized for building what is today the nation's largest cruise line -- Carnival Cruise Lines -- and his promotion of the Miami Beach's Art Deco Festival attracted national attention that led to the production of the popular TV show, "Miami Vice." In addition, he launched the Internet's most popular online lotto with a marketing campaign that innovatingly used one of the first reality show stars.

In addition, he designed marketing programs for clients such as Macintosh, WebMD, Rent.com, Wolff System Technology, the Port of Miami, the City of Miami Beach, City of Miami, Atlanta Convention and Visitors Bureau, The Greater Miami Convention and Visitors Bureau, Precyse Solutions, Fitability Systems, VistaScape Technology, Foodbuy.com, Call Center Technologies,, Medicalbuyer.com, CIMTEK Commerce, HIDAHELP, DistributORDER, Avio, MonsterMillions, The Viva Group, Fiberworks, Thoughtmill, Recoverdebt, Globalmecca.com, and Safedepositbox.